The changing definition of good packaging design

Parisa Maleki, Community & Content Manager at Easyfairs, discusses how packaging design needs to adapt to its new responsibilities, what this means for the unboxing phenomenon, and how blending product and package is the way to go.
AI and the future of packaging

The packaging industry’s future will be shaped by various disruptive trends, and artificial intelligence (AI) will play a pivotal role in transforming packaging companies.
Has the B Corp movement got too big?

With over 6,000 B Corps operating globally, even among some multinationals that have sparked controversy, there are efforts to re-evaluate the certification process to ensure the continued effectiveness of the movement’s positive influence.
Morrisons makes a further £25 million price lowering investment.

Morrisons has announced a reduction in prices for several of its own-brand products. Joining the ranks of supermarkets grappling with rising living costs and aiming to retain their customer base.
Emerging Trends in Spirits Marketing and Packaging for the Year 2023

Insight into the world’s hottest beauty brands based on social engagement, Google searches, and social media following.
Defining Design

Roundup of the latest packaging inspiration and thought-provoking designs for November.
London Packaging Week Welcomes Pentawards

London Packaging Week will welcome Pentawards allowing visitors to discover world-class concepts and learn from design pioneers.
Circular economy and interactive engagement within the cosmetics industry

The visible shift in cosmetics packaging and focus on consumer-product interaction
New-look London Packaging Week

A vibrant new home for collaboration, discovery, and innovation for the capital’s packaging community.