Robinson behind Estee Lauder’s Aveda Packaging

Robinson Paperbox Packaging’s collaborated with Aveda, Estee Lauder’s haircare brand.
Make packaging your ambassador in new markets

Is your packaging design failing to communicate?
Agile and Flexible: How Smaller Brands Can Compete With And Beat The Big Boys

Packaging is an effective way for even the smallest of brands to challenge established players and, in many instances, outmanoeuvre corporate giants with innovative products.
The future of nostalgia in packaging

So much of the packaging industry is focused on the future. But let’s not forget how powerful the past can be. Combining the benefits of both is part of the magic of packaging.
A toast to the remarkable journey of the bottle

How receptacles that are multipurpose, beautiful, and filled with quality enable brands to hand deliver a very personal message.
Producers relish the omnichannel packaging challenge

Packaging design teams are at the forefront of driving innovation, shaping brand identity, and captivating audiences.
A bridge over troubled waters

With the fizz of the luxe era at risk of going flat, and customers starting to ask serious questions about their purchases, can packaging can provide some of the answers?
Chanel Embraces Sustainable Packaging with Constellium’s Recycled Aluminium for Mascara

Partnering with Constellium, Chanel Redefines Luxury with Recycled Aluminium Packaging, Setting a New Standard for Sustainable Beauty
Harrods and MYGroup Spearhead Nationwide Cosmetics Recycling Revolution

H Beauty Stores Extend MyBeauty Recycle & Reward Scheme, Setting New Standards in Sustainable Practices for the Beauty Industry
Mother of Pearl Vodka Launches World’s First Australian Vodka in Eco-Friendly Paper Bottle

Debuting Frugalpac’s Innovative Frugal Bottle at Bar Convent Singapore, Redefining Sustainable Spirits Packaging
Dior Introduces Luxury Baby Care Line, Including £230 Fragrance

From Bonne Étoile Fragrance to Tres Tendre Bath Milk – Dior Redefines Opulence in Infant Skincare
Stella McCartney Unveils Innovative MIRUM Bags as a Sustainable Leather Alternative

Fashion Icon’s Winter 2023 Collection Takes a Bold Step Towards a Greener Future
London Packaging Week: The Harmony of Luxury and Sustainability

An Interview with Simon Dipple, Senior Vice President of International Business at BellaGiada
Apple Advances Towards Carbon Neutrality with Fiber-Based Packaging and Recycled Materials

Apple has taken significant steps towards fulfilling its Apple 2030 commitment by introducing a range of initiatives aimed at reducing its carbon footprint and environmental impact.
Mulberry and Paul Smith Join Forces for an Irresistible Collection of Bags

British Icons Collaborate: Mulberry and Paul Smith Launch Exclusive Bag Collection
Meet the Speakers 2023 | Five minutes with: Wizz Selvey, Founder at WIZZ&CO

London Packaging Week recently had the pleasure of speaking with Wizz Selvey, Founder at WIZZ&CO
What to look out for at London Packaging Week

With a bumper attendance expected for London Packaging Week, here’s what visitors should look out for as they navigate the 170 exhibitors.
Food packaging that is a buffet for the senses

Thinking about packaging from a multi-sensory perspective can lead to a persuasively immersive consumer experience, writes Easyfairs’ James Montero-MacColl.